Connecting black-owned businesses

This entrepreneur created a food delivery app just for black-owned restaurants.

Buying Black owned products again

In Philadelphia, very few businesses are black-owned — only 2.5%. according to Pew Charitable Trusts. This entrepreneur’s mission. To connect them. Launched in early 2019, the app and website connect users with black-owned restaurants around Philadelphia using a single directory. For Cabello, it’s not just about turning a profit — it’s about using technology to foster community.

Why buy Black?

“People don't know what black businesses are. I'm going to support something that you don't know exists. So, you know, just bringing that awareness, that's always key. You can't support something you don't know. Black and Mobile were the first black-owned food delivery service in Philadelphia and were the first black owned food delivery service in the country that delivers exclusively for black owned businesses. It's hard to find black-owned businesses, young or old. A lot of people cannot name over 25 black owned businesses or restaurants. So, what we do is we locate them but then we also let you support them because we deliver to your door. I like to say the culture delivers. You see Amazon and all these giant tech companies, they utilize technology. Some of the businesses are scared of it. They're old school. So, they're scattered. It's so important because we need to know where our business is also, so we can spend our dollar with our business. Group economics is not just something that you want to talk about. Like we need. We need the money in our community”, David Cabello, founder - Black and Mobile tells Brut.

Black Business has a long history in America

The Buy Black movement has been rising — black spending power is projected to hit a record $1.5 trillion by 2021 based on data from Nielsen. Cabello hopes people of color in other cities follow Black and Mobile’s example.


01/13/2020 10:58 AM


  • Carolyn E.
    02/18/2021 01:50

    So cool. But I wish it were called The BlakMobile

  • Margaret L.
    02/16/2021 20:16

    Missing the point

  • Fabienne B.
    02/16/2021 06:27

    Du racisme anti blanc pur

  • Martin J.
    02/15/2021 23:51

    Not a smart business strategy. Forget everything else, you are limiting your business one group of people.

  • Kathleen B.
    02/15/2021 19:30

    this! Took me forever to find it

  • Hannah R.
    02/15/2021 11:40

    This is smart. Good on you.

  • Bernardo A.
    02/15/2021 03:42

    I only support Jew business

  • Robert P.
    02/15/2021 01:19

    That can’t be racist

  • Narciso B.
    02/14/2021 19:43

    How about supporting all small businesses

  • Judy D.
    02/14/2021 19:28

    And sadly, how many black owned businesses were destroyed by the riots(not protests) this summer😞

  • Bonita D.
    02/14/2021 19:26

    Wow that’s Racist can you imagine if a white person did that , for only white restaurants owners ,or for other races holy moly their would be such outrage ! BUT this is OK 😱 THEY would be burning down cities AGAIN this only widens the divide doesn’t unite !!WHAT society needs is a more child like APPROACH to this race issue IE: innocent LITTLE KIDS DON’T SEE COLOUR just friendship and LOVE ❤️WE need to ALL DEVELOPE this to close the RACIAL DIVIDE 🇨🇦

  • Naissa S.
    02/14/2021 19:00

    For those who are upset because of this. Learn about the black Wall Street and how it was destroyed by an angry white mob. You will start to get why black owned business need a little extra help even today. They need visibility. Stop spreading ignorance

  • Victor R.
    02/14/2021 16:33

    Sooo its a delivery service to only black owned restaurants and people ?

  • Mick S.
    02/14/2021 14:38

    So racism only works one way,,pathetic

  • Craig N.
    02/14/2021 13:46

    Next, the black separatists will need their very own country,...

  • Isac L.
    02/14/2021 12:47

    Helping minorities is now racist, according to white people

  • Ajay E.
    02/14/2021 12:18

    Oks to ahh👏🙌

  • Julio G.
    02/14/2021 11:49

    Wow racism shared across the board.think about it,a food delivery app just for black owned restaurants.If that’s not racist I don’t know what is.What if I were to start a food delivery business just for white owned restaurants or Jewish owned restaurants,or Spanish owned restaurants.This is issue will arise from this but if it was the other way around the media would be all over it in a negative way.

  • Mitchell G.
    02/14/2021 11:49

    I really have no clue on who owns the businesses I like to eat at. Nor do I care, I'm just there for the food lol. I do try to support local though.

  • Jean T.
    02/14/2021 11:38


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